Communications Unbecoming of a President

This is not a political blog post. I’m neither endorsing or not endorsing the idea that we should or should not re-elect President Obama.

This is a slam on the campaign communication team who spams my inbox for donations.

Here is the email I just received:

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From: Barack Obama
Subject Line: Hey

Andy –

My upcoming birthday next week could be the last one I celebrate as President of the United States, but that’s not up to me — it’s up to you.

This July deadline is our most urgent yet, coming after two consecutive months of being significantly outraised by Romney and the Republicans.

And if you pitch in $3 or whatever you can before midnight tonight, you and a guest will be automatically entered to join me at my birthday get-together next month:

https://donate.barackobama.com/My-Birthday

Thanks. Hope I’ll see you soon.

- Barack

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Why does this bug me?

  • Maybe because I imagine the most powerful person in the world might address me in a way other than saying, “Hey.”
  • Maybe because the sentence, “My upcoming birthday next week could be the last one I celebrate as President of the United States, but that’s not up to me — it’s up to you” implies that the most powerful person in the world is dependent on a $3 donation from me.
  • Maybe it’s because I get 3-5 emails a week from these guys and each day the sky is falling a little lower.
  • Maybe it just doesn’t look right for the President of the United States to sign his name, “Barack.”  Like if I saw him in person I would slap him a high five and call him “Barack.”
  •  Maybe I can’t imagine being a German citizen and receiving an email from Angela Merkel with the subject line, “Hey” and signed, “Angie.”  I can’t even imagine getting an email from Steve Ballmer or Marissa Meyer with the subject line, “Hey.”
Again, this isn’t a political complaint, it’s a rant about the campaign’s communications team.  And don’t you hire a communication team to make yourself look better? This one makes the President look worse.

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