5 Simple Copywriting Rules for Non-Writers

In my career, I've learned there are two types of people in the business world - those who hate writing, and crazy people. Since I spend a significant amount of time writing for companies, I guess I fall in the latter category. I love to analyze the differing styles of writers, and the ways they work with their words in order to make a good stor…

Mark Cuban 2020?

Mark Cuban set about to troll President Trump, in what was surely the only newsworthy event from the NBA's Celebrity All-Star game. [caption id="" align="alignnone" width="534"] Source: USA Today[/caption] But wait a minute, does a Mark Cuban presidency make sense? Have the times changed so greatly, that this something we should consider? Let…

A Conspiracy Theorist’s Predictions for the 2017 NFL Playoffs

We all know the NFL playoffs aren't rigged. But if they WERE being written by a team of storytellers in New York, here's how it would go down. Houston: No NFL team has ever won a Super Bowl in the year their city hosted the game. The host city needs the tourist revenue. So no Houston this year. 1st round out. Oakland: Their QB is out so they…

6 Business Lessons To Learn From Bruce Springsteen

3 hours and 45 minutes. That was the amount of time Bruce Springsteen and the E Street Band played at Key Arena on Thursday night. What can a musician teach a business person in 4 hours? Here are some simple lessons of which I was reminded. 1) Treat your customer right How do you get you most ardent fans, all who have seen you play multiple tim…

American Politics are Dead, and I Blame Social Media

I hear the gasps now. "But Andy, your mortgage gets paid because of social media. How can ANYTHING be social media's fault?" In the beginning, we all promised that social would lead to the democratization of media. Finally, one person with a great point could be heard by the masses, without the media getting in the way and distorting the message…

NWEN First Look Forum – Connecting the Dots

The Northwest Entrepreneur Network hosted one of its signature events last Wednesday, the spring version of First Look Forum.  (For those who want to know the whole format, check the appendix at the bottom of this post.)  In a nutshell, it's a several month process that brings 12 entrepreneurs who have never pitched their business before,…

Why 30+ Year Olds Have More Fun on Facebook than Our Junior Counterparts

I just don't understand when people my age tell me, "Facebook is just for kids."  I will argue that the best part about Facebook is in fact lost on these newbies, and us more mature folks are getting the best it has to offer. To wit: My friend's daughter is 15.  She has something like 700 friends.  Basically every person she has ever…

Happy Holidays

Dear Santa: This year I would like an additional 15 hours a month.  I certainly think it's a reasonable ask, since if you would just give me an extra 1/2 hour a day, I could really do a lot more for mankind. First off, I'd write on this blog more often, and while that doesn't seem like it's really going to benefit society that much, follow me …

Happy Thanksgiving

Well Happy Thanksgiving, aka "Shopping Season Eve".  I thought it was a good time to remember the early days of Thanksgiving, as described by my Grand Papa Ernest.  Grandpapa swore that his Grandpapa's Grandpapa was there.  With a giant glass of Wild Turkey in one hand, he would gather the kids and happily relive the tale of the…

Rich Kline vs the Vineman

(Updated version – more updates to come with more pictures) So the staff hit the road for Healdsburg, CA this weekend, to cover the Sonoma Vineman Ironman Triathlon. In one corner – a 2.4 mile swim, 112 mile bike race and 26.2 mile run in scorching 95 degree heat. In the other corner - Rich Kline, a mild-mannered financial advisor from Phoenix …