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2022 Marketing in Review – The world tried to be normal again
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Title: Burnout, Bots, and Brand Trust: The Year Marketing Tried to Be Human AgainPublished: January 2023 In 2022, marketing stopped trying to win the internet and started trying to win…
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ChatGPT Is Not a Copywriter. It’s a Brutal First Draft Machine.
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Let’s get this out of the way: I like AI. I use it. I even talk to it more than some of my friends. But let’s not pretend it’s Don…
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It’s Cold and Rainy. And I Need Something to Do
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It’s that time of year when we’re all going stir crazy. But this year, I have a little baby who needs constant attention, so any moments I can break free…
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Seriously, Just Get Vaccinated Already
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The only people who read this are friends of mine. And as far as I know, 100% of my friends are vaccinated. But if you stumbled here from some random…
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An Olympic Sized Irony
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My deep thought of the day. This is backwards-looking of course. But if the IOC powers-that-be had figured out last year how to test potential Olympic athletes for COVID-19, quarantine…
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A Radical Idea for the MLB All-Star Game
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All-Star Games are notoriously boring from a competitive level. In football, there’s no real tackling or hitting. In basketball, no one plays defense. And in baseball, you have the oddity…
Andy Boyer
Personal Thoughts on Marketing, Sports and Tech
Jane Smith
When everything seems to be going against you, remember that the
airplane takes off against the wind, not with it.
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